Sketching Wireframes for Web Design

An Interview with Web Designer Charli Marie Prangley

Web Designer Charli Marie Prangley shares why wireframing is the first step in her design process, and why it’s more important to be quick than neat.

Design is such a wonderful mix of art and science, and to me, web design is the perfect embodiment of both of those aspects. You’ve got to be doing deep UX design thinking and problem solving while at the same time creating something that’s beautifully branded.

Charli Marie Prangley: I’m the Marketing Design Lead at ConvertKit — we make email marketing software for creators — and on the side I’ve been making YouTube videos about design on my channel CharliMarieTV for nearly 7 years. I also have a podcast called Design Life — about design and side projects — and lately have been working on designing a font. I love a good side project!

Right now I’m living in Spain after leaving London last year in search of more sunshine and lower rent prices (I work remotely, so why not!), but originally I’m from New Zealand. I went to design school in NZ’s capital, Wellington, and started my career off in print graphic design before joining the tech industry as a marketing designer for local software company Xero. Making that leap into tech was honestly one of the best decisions I’ve made in my career.

For fun I love to travel, try new restaurants, and go for long walks while listening to podcasts. I’ve been learning to play piano recently, too.

What do you do as a designer? What are you trying to accomplish in your designs for yourself and your clients?

Websites and landing pages are my specialty, and they’re also my favorite thing to design! Design is such a wonderful mix of art and science, and to me, web design is the perfect embodiment of both of those aspects. You’ve got to be doing deep UX design thinking and problem solving while at the same time creating something that’s beautifully branded.

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